Worried about identity theft? If you listen to talk radio you've probably heard of one potential answer: LifeLock, an identity protection service that promises to stop identity theft before it happens ...

Identity theft protection service LifeLock is once again in hot water with the federal government. Earlier today, the U.S. Federal Trade Commission (FTC) charged that the company is making deceptive ...

Q. Ads for the identity-protection service LifeLock are everywhere. But is it worth the cost? A. We’ve noticed the barrage of ads, too. You should know that in December, LifeLock paid a $100 million ...

You may not be a customer of LifeLock (almost 4 million Americans are), but surely you’ve heard the unrelenting advertisements for its identity theft protection services. Advertising Age reports that ...

The Department of Justice said that in 2014, 17.6 million Americans - seven percent of the population - were victims of identity theft. It can take months or even years to restore your good name and ...

Rudy Giuliani, America's Mayor, has become a pitchman for LifeLock March 21, 2013 -- Rudy Giuliani, former crime-busting mayor of New York City, has taken a new job: TV pitchman. Television ads ...

Forbes contributors publish independent expert analyses and insights. I write about the business of cybersecurity. This article is more than 9 years old. LifeLock, Inc., a pioneer in the identity ...

Award-winning TV star Angie Harmon shares her passion for helping consumers protect their devices, online privacy and identity The campaign, now airing on national cable and local broadcast, showcases ...

The U.S. Federal Trade Commission this past week announced it reached settlements with software giant Oracle and identity protection firm LifeLock over separate charges of allegedly deceiving users ...

Today the Federal Trade Commission announced that identity protection company LifeLock will pay $100 million for playing fast and loose with its customers’ sensitive information, including names, ...

Credit bureau Experian is suing the identity theft prevention firm LifeLock, accusing it of deception and fraud in its familiar advertising campaign, which includes a spot in which CEO Todd Davis ...

Customers who hired the infamous ID theft-protection firm Lifelock to monitor their identities after their data was stolen in a breach were in for a surprise. It turns out Lifelock failed to properly ...