Adobe Firefly feels like the best-kept secret in software right now. Adobe is aggressively talking up the app and its capabilities at events like Adobe MAX, but even with so much limelight, it doesn’t ...

Katelyn is a writer with CNET covering artificial intelligence, including chatbots, image and video generators. Her work explores how new AI technology is infiltrating our lives, shaping the content ...

EXCLUSIVE: Adobe has offered a preview of Project Frame Forward, an AI-powered system designed to improve the process of editing video. The setup was unveiled Wednesday evening during the company’s ...

One thing that listeners are hearing from tech media, from the developers, and from the general public is concerns about how much energy AI uses. That makes sense, for a number of reasons. One major ...

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Adobe says that video is now the preferred medium for storytelling because it grabs attention and can spark emotions more easily than text. Apparently, every minute of the day, 139 million Instagram ...

Ray3, the companies hope, can become a staple to rival Google By Steven Zeitchik Senior Editor, Technology and Politics The race to bring cinematic-level video to studios and filmmakers took another ...

Luma AI’s latest video model, Ray3, is now exclusively available in the Firefly app where you can use it to generate videos and explore creative concepts in Firefly Boards. Following in the wake of ...

Adobe Premiere Pro users will be happy to hear there’s an iPhone app launching later this month, which the company is promising will be closer to the capabilities of its desktop app than the cut-down ...

Just a year and a half ago, the latest and greatest of Adobe's Firefly generative AI offerings involved producing high-quality images from text with customization options, such as reference images.

(Bloomberg/Chris Welch) — Adobe Inc. on Tuesday released a standalone Firefly mobile application for Android and iOS in an attempt to put a larger spotlight on its artificial intelligence-powered ...

I’ve said it before, and I’ll say it again, AI is changing everything. And now, it’s coming for video in a huge way. We’re not just talking about deepfakes or filters anymore. This is next-level, ...